A survey of more than 400 healthcare buyers reveals what’s fueling their AI experimentation and pinpoints opportunities for innovation partners. However, attaining further growth is not easy. The biggest challenges are improving salesforce productivity, managing pricing pressures, and modernizing and adopting go-to-market technologies.
The biggest challenges are improving salesforce productivity, managing pricing pressures, and modernizing and adopting go-to-market technologies.
As tariffs tighten their grip on global commerce and more nations implement protectionist policies in 2025, holding fast to these themes will help commercial teams succeed in the face of such seismic shifts.